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There are many ways to build up dynamic html pages, depending on what stack you use. What you are searching for are so called “Templating engines” – on the Java example there is a good article about template engines for java web applications:
https://hackernoon.com/java-template-engines-ef84cb1025a4
If you use Python and Django as example, then you’ll probably end up using Jinja2 as a template engine. It varies, depending, like said, what tech stack you are using. So to answer this question directly, the question is way too vast.
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solved What do big companies use to build up their dynamic html pages [closed]